Much-loved British beauty brand, Cowshed, were looking to push their all natural ethos and further educate customers and their six signature 'moods' in their 2013 catalogue.
We wanted to take Cowshed back to nature by photographing their products in their birthplace, the famous cowshed and the grounds at Babington House, Somerset. We staged an appropriate scenario for each mood – Wild cow products were shot swinging from mason jars in the walled garden, Horny cow products were caught having a romantic sunset picnic – and gave them each a double-page spread in the catalogue.
Our raw-luxe concept resulted in a catalogue which championed Cowshed's natural credentials on every page.
Designed at me&dave for Cowshed